A news feature is an article that has a more subjective tone, focusing on a human element of the topic. It can be entertaining, humorous or saddening. Unlike hard news stories that get right to the facts, a news feature can take a more creative approach and often has a longer structure.
News features can be a great way to highlight your business or showcase an important event. The format is also used in a wide range of media, including magazines and online. News features can take a variety of forms, but all share the goal of informing and engaging readers.
In a news story, the opening paragraph is called the lede and must capture the reader’s attention in a short amount of time. This is because busy readers want to know the most important details of an issue quickly. The rest of the article can follow a standard inverted pyramid structure, and if you need to add more context, you can do so in the body paragraphs.
A key principle of writing is to show, rather than tell. For example, instead of saying “Johnny was tired after running up the hill,” say, “Johnny pushed himself up the hill and felt his legs ache.” This makes your articles more engaging and will make it easier to read.